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Lashings of superheroes!
‘Not all superheroes wear capes’ - so the saying
goes - and you certainly need look no further
than the county’s food and drink sector to see
a wealth of community champions helping in
the fi ght against COVID-19 who would give
any Marvel comic strip character a run for their
money.
So, with the outbreak preventing the annual
April launch of the competition, the Weetabix
Northamptonshire Food and Drink Awards
have spent the last three months operating
as a business support hub and celebrating
those responding to the ongoing challenges by
becoming vital, if impromptu, local food heroes.
Among those demonstrating just such strength
of character are Richard Gordon and Sonya
Harvey of The Red Lion in Cranford, reigning
co-winner of the ‘Booker Food Pub of the Year’
category (sponsored by Booker), which was
forced to close its doors when the lockdown was
put in place.
As well as offering regular takeaway nights
and instigating a BBQ meat pack delivery
service, the couple also lead a team of
volunteers in supplying a thrice-weekly,
non-profi t-making shopping service for four
local villages and act as drop-off point for
donations to their local foodbank.
Similarly, Mark Afford of Northampton
gourmet popcorn company What’s Poppin’,
which was named runner-up in the ‘One To
Watch’ category (sponsored by Whitworth
Bros Ltd) last year, has set up the Facebook
platform @NNFoodMarket, bringing local
food and drink producers together as a
new opportunity to reach out to customers,
promoting everything from chutney to beer,
coffee to spices.
For more examples of such resilience being shown across the sector, you can follow the Awards on Facebook at @foodawardsHQ, on twitter and Instagram at @foodawards and on LinkedIn at @weetabixnfadawards while details of the 2020/21 competition will be unveiled on its website www.northamptonshirefoodanddrink.co.uk later this month.
Meanwhile, for more information about the free webinars available
to countywide food and drink businesses, offering expert advice
on topics such as PR, social media and legal matters, please email
This email address is being protected from spambots. You need JavaScript enabled to view it.
or call 01933 664437.
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